What’s the Difference Between Editorial and Lifestyle Brand Photography? When a client decides to hire me for brand photography, there’s a set of questions I ask about their products or services, their ideal client, and their brand’s personality and aesthetic – among other things. The answers to these questions helps determine the style of photography […]

An anxiety-free guide on planning what to wear to your brand session As if it isn’t hard enough to dress yourself for family pictures, the thought of “what to wear” for a lifestyle brand photography session that is representing your business can be, let’s say, more than a little anxiety provoking for many. So let’s […]

Because they’re fun! The other day a brilliant brand strategist I know and love referred one of her clients to me for a brand photography shoot. She wanted to get some updated images for the new website she was designing for her. So I hopped on a call with the client and we chatted about […]

How lifestyle brand photography can tell the story of what makes you distinct! Competition is brutal. But it’s even more so when you’re just trying to compete as a facsimile of everyone else in your industry. Or worse, if you randomly hop from one thing to another in hopes of getting a bite. If you […]

AND 3 THINGS I LOVED THIS WEEK… Hey – I know it feels like a merry-go-round of crazy right now, and we’re all just trying to achieve some semblance of keeping up with it all, but here I am, boldly acting as if life goes on and we all still have to make a living, […]